The Millennials on Marketing

Millennials have frequently become the center for many in the marketing industry, for a good cause. Technology is growing, and many social media are emerging and making it a way for industrial marketing. The problem is there are also some individuals who are using social media to offer products to scam the customer. There have been many cases from the smallest to the biggest about forgery of goods and fraud of online sellers who just ran away, we who live in millennial times must remain vigilant. However, there are still many people who use social media for marketing in a good way. Millennial on marketing has a positive impact, there is a negative impact as well, and the solution is on how we react and use it correctly.

Millennials on marketing have a positive impact. Using marketing strategies through social media in the millennials makes it easier for sellers to offer their goods or services. The information shared will also spread rapidly.  The advertising is well widespread because the promotion itself is on a larger scale and the feedback is also pretty fast. The millennials are the generation with a strong purchasing prowess. They are dependable individuals that have a high purchasing charge on a per hour basis.

Millennials on marketing have a negative impact. Fortunately, no problem is too significant for the adverse effect for the millennials on marketing, but we still have to deal with it seriously. Negative impact on the customer which is usually they become increasingly lazy, and like to waste of money. Meanwhile, the adverse effects for the seller, the more competition between sellers makes profits decreased, and usually, the seller always puts forward the target of how many customers who come in their website or account. However, the problem can be overcome easily depending on our willingness or the willingness of The company.

The solution is on how we react and use the opportunity of millennials correctly. There are many ways to address the positive and negative Impacts of millennials on marketing. As a seller, we must focus on how to sell our products honestly, quality, and make customers happy and want to repurchase the product or the service. Meanwhile, for the customer, choose the trusted seller, and buy goods according to needs.

In conclusion, there is nothing wrong with technological developments, and everything depends on each of us. Only ourselves can control the situation and take the opportunity to be good or bad.